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BIGGBY® COFFEE Introduces Shanna Novosel, Greater Cincinnati Area Representative


East Lansing, MI, May 17, 2018–BIGGBY® COFFEE would like to take the opportunity to highlight one of their Area Representatives—Shanna Novosel. Shanna is a multi-unit BIGGBY® COFFEE owner/operator servicing the Greater Cincinnati area with shops open in Fort Mitchell, KY (opened in 2013) and Florence, KY (opened in 2017). Shanna joined the Area Representative Program in February of 2018 and has already signed 5 new BIGGBY® owner/operators in the Greater Cincinnati area!


Shanna is an incredibly driven businesswoman who has gotten where she is in life through hard work and an intense focus on community. “I have made amazing life-long friends through my shops. I have watched my customer’s children grow, couples fall in love, and partnerships form,” she said. “Coffee shops are amazing places for people to gather and grow as individuals and together as a community.”


Among her many accomplishments, in 2015 Shanna won BIGGBY® COFFEE Store of the Year and also won an award in 2016 for Highest Growth, which was based off her store’s sales. But if you ask her, the biggest accomplishment in her life has been becoming a mom to her daughter Ryan. “My goal every day is to make sure I am a positive role model for her and show her that she can accomplish anything she sets her mind to,” said Shanna. “I know Ryan will have challenges in her life. She has an extremely rare growth condition and I want her to know that adversity can be overcome if she just works hard, focuses, and puts people first!”


To read more of Shanna’s story and meet one of her new owner/operators, visit


If you’re interested in B-eing part of the BIGGBY® COFFEE family, you can learn more at When it comes to franchising with BIGGBY®, the first step is to chat with their Franchise Sales Team in East Lansing, MI to find out if you’re a good fit from a business, values, and financial perspective. Then you’ll attend a Discovery Day, learn the basics of the business, and have the opportunity to ask plenty of questions. Discovery Days are held by Area Representatives in their market, and at the Home Office in East Lansing, MI, and are free to attend.


BIGGBY® COFFEE, East Lansing, Mich.-based, was started with a single store on March 15, 1995. One year later, and on the cusp of opening a second location, Michael McFall and Bob Fish, on a handshake and $4,000, decided to franchise the concept. BIGGBY® COFFEE’s cultural values of Make Friends, Have Fun, B Yourself, and Share Great Coffee help coffee-lovers and the coffee-curious alike benefit from a less pretentious and fun approach to the standard gourmet cafe paradigm. Besides connoisseur-worthy drinks with pronounceable names like Teddy Bear® and Caramel Marvel®, BIGGBY® baristas provide a unique experience focused on brightening their customer’s day and supporting them in building a life they love. The “Big ‘B’” on the orange background caught on, and today BIGGBY® COFFEE has over 270 cafes open or under contract across nine states including: Michigan, Ohio, Indiana, Illinois, South Carolina, Wisconsin, Kentucky, Florida, and Texas. In 2018, BIGGBY® launched an Area Representative Program and currently has 4 area representatives in 3 states.


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If you would like more information about this topic, please contact Caitlin Carpenter at 517-898-3677 or email at