BIGGBY® COFFEE Kicks Off 2026 Season as the Official Coffee of the Detroit Tigers
Posted on April 22, 2026
The Michigan-based coffee brand continues its partnership with the Tigers, bringing specialty drinks and in-store promotions to fans across Michigan starting April 3.
EAST LANSING, Mich. — BIGGBY® COFFEE, the official coffee of the Detroit Tigers, is celebrating the start of the 2026 baseball season with special promotions and fan experiences beginning on Opening Day, April 3.
As Tigers fans head to the ballpark for Opening Weekend, BIGGBY® will be part of the excitement with in-stadium engagement designed to celebrate Detroit baseball. Specialty beverages created to honor the hometown team will be featured to help fans fuel up for first pitch, whether they are at the stadium or cheering from home.
Across Michigan and surrounding Tigers territories, BIGGBY® locations will roll out team-branded marketing and in-store beverages tied to the partnership. This builds on the momentum between the two brands, bringing Tigers-themed touches into cafes throughout the BIGGBY® system. Fans visiting Comerica Park can also enjoy BIGGBY® Best Brew, along with NEW this year, canned Nitro Cold Brew, available inside the stadium.
“Opening Day in Detroit is more than a game. It’s a tradition,” said Erin Kaylor, President. “We are proud to once again stand alongside the Detroit Tigers and their fans. From special drinks to in-store celebrations, we are excited to bring even more energy to the start of the 2026 season and create moments that make game day feel even more special.”
The partnership continues to connect two Michigan brands with one of the most passionate fan bases in Major League Baseball.
Fans can visit their local BIGGBY® COFFEE location or follow along on social media for details on specialty beverages and Tigers-themed promotions rolling out throughout the 2026 season.
To find a BIGGBY® COFFEE location near you, visit www.BIGGBY.com.
About The BIGGBY® COFFEE Franchise
BIGGBY® COFFEE, headquartered in East Lansing, Michigan, is a national coffee franchise with over 460 locations across 13 states. Since opening its first store in 1995, BIGGBY® has remained 100% franchise-owned and operates under a fully franchised business model designed to help local entrepreneurs grow successful, community-minded businesses.
The company is guided by a people-first philosophy and a commitment to values-aligned growth — supporting franchise owners and baristas, creating positive experiences for guests, and partnering with coffee producers who treat people well, respect the environment, and invest in their communities.
In 2024, BIGGBY® introduced a refined visual identity anchored by the tagline BIGGBY® Makes it Better, reinforcing the brand’s dedication to consistent quality, human connection and uplifting everyday interactions.
For more information on BIGGBY® COFFEE or franchise opportunities, visit www.biggby.com.