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The BIGGBY® COFFEE Brand Offers Free Beverage to All Active and Retired Military Members This Veterans Day
Category: Company News
To honor all of the men and women who have served, the BIGGBY® COFFEE brand is offering a special Veterans Day promotion on November 11th. All of the brand’s 260-plus locations are offering a free 16oz beverage of choice for all active and retired military personnel with ID, including Army, Air Force, Navy, Marines, Coast Guard and Reserve Components as well as National Guard.
“We wanted to take this opportunity to band together and honor our military members with a special offer on Veterans Day,” said Mike McFall, co-CEO for the brand. “Our company believes we need to highlight and celebrate the different communities that we serve, especially those who support others in building a life they love. There is not a more pure example of this than those that serve or have served our country.”
Love and dedication is ultimately what the BIGGBY® COFFEE brand attributes its success to, and now, it wants to honor others who do the same. So whether you’re an active or retired military member, the BIGGBY® COFFEE brand would love to be a part of your day on November 11th.
For more information about franchising with the BIGGBY® COFFEE brand, visit https://www.biggbyfranchising.com/
About The BIGGBY® COFFEE Franchise
The BIGGBY® COFFEE brand, based in East Lansing, Mich., was started with a single store on March 15, 1995. One year later, and on the cusp of opening a second location, Bob Fish and Michael McFall, on a handshake and $4,000, decided to franchise the concept. The brand’s cultural values of Make Friends, Have Fun, B Yourself and Share Great Coffee help coffee-lovers and the coffee-curious alike benefit from a less pretentious and fun approach to the standard gourmet cafe paradigm. Besides connoisseur-worthy drinks with names like Teddy Bear® and Caramel Marvel®, baristas with the BIGGBY® COFFEE brand provide a unique experience focused on brightening their customers’ day and supporting them in building a life they love. The “Big ‘B’” on the orange background caught on, and today the BIGGBY® COFFEE brand has more than 260 cafes across many states including Michigan, Ohio, Indiana, Illinois, New Jersey, North Carolina, South Carolina, Wisconsin, Kentucky and Florida. In 2018 the BIGGBY® COFFEE brand launched an Area Representative Program and currently has 17 Area Representatives in 8 states.
MEDIA CONTACT:
Cassidy McAloon
Mainland
312-526-3996
cmcaloon@hellomainland.com