What To Consider Before Buying A Franchise In 2025 | Mike McFall
Posted on January 6, 2025
Michael McFall is the cofounder and co-CEO of BIGGBY COFFEE as well as the author of the Inc. Original books GRIND and GROW.
Owning a business is difficult. Buying into a franchise gives you extra structure and support, but it is still typically more challenging than people expect.
Franchise owners take on the daunting responsibility of competing at a high level, making significant bets that their businesses will succeed. The stakes are high, both personally and professionally.
Those franchise owners who are successful are looking to make more than just a quick buck. They typically want to leave a positive legacy, create wealth, support their communities and control their future.
Finding the right fit is the first test. Brands are selective, and prospective franchisees should be as well. In addition, success often combines the right culture, a strong community and commitment to the system.
Put differently, success is an alignment issue. Here are three things to consider before buying a franchise in 2025.