BIGGBY® COFFEE Offers Free Coffee for National Coffee Day on September 29

Category: Company News

Each of the growing coffee franchise’s 260-plus locations will offer free 20oz hot-brewed coffee to customers in-store all day long.


Coffee lovers, your day is here! September 29 is National Coffee Day, and this year, that means free coffee at BIGGBY® COFFEE.


You might think every day is Coffee Day at the fast-growing coffee franchise, which is rapidly becoming coffee-lovers’ preferred choice in markets across the country, but September 29 is a particularly special day for the brand. To mark the occasion, all of the brand’s 260-plus locations are offering free 20oz hot-brewed coffees in-store to customers all day.


That’s big news for the 62% of Americans who drink coffee every single day. Even for those who don’t celebrate coffee’s biggest holiday, who’s going to turn down a free cup of the tastiest, most comforting coffee around?


“We’re always looking for ways to surprise and delight our communities, and what better time to do that than National Coffee Day,” said BIGGBY® COFFEE co-founder and co-CEO Mike McFall. “For longtime fans of BIGGBY® COFFEE coffee, this is our way of saying, ‘Thanks for your support,’ and for those who haven’t tried us yet, a free cup of coffee is the perfect way to demonstrate the spirit of community, warmth and generosity that we cultivate inside each and every one of our stores every day.”


National Coffee Day is also the perfect opportunity for BIGGBY® COFFEE fans and newcomers to learn about the brand’s One Bigg Island in Space initiative, which was formed by BIGGBY® COFFEE to source coffee directly from sustainable farmers around the world.


As the world continues to open back up following the height of the COVID-19 pandemic, BIGGBY® COFFEE plans to serve 50% farmer direct coffee by 2023 and 100% farmer direct coffee in the following years, in line with the brand’s mission to help franchisees, employees, customers and communities build a life they love.


The One Bigg Island in Space initiative’s purpose is to partner with coffee farmers around the world who run a humane, sustainable, and high-quality operation and purchase directly from them.


“Most coffee is bought through a series of brokers,” said Bob Fish, co-founder and co-CEO of the BIGGBY® COFFEE brand. “Each additional broker increases the price. By eliminating them, we’re able to pass that money onto the farmer. That farmer now has the resources to pay their workers more, use better farming practices and invest in their communities.”


For more information about One Bigg Island in Space, visit:


For more information about franchising with the BIGGBY® COFFEE brand, visit



About The BIGGBY® COFFEE Franchise


BIGGBY® COFFEE, based in East Lansing, Mich., was started with a single store on March 15, 1995. One year later, and on the cusp of opening a second location, Bob Fish and Michael McFall, on a handshake and $4,000, decided to franchise the concept. The brand’s cultural values of Make Friends, Have Fun, B Yourself and Share Great Coffee help coffee-lovers and the coffee-curious alike benefit from a less pretentious and fun approach to the standard gourmet cafe paradigm. Besides connoisseur-worthy drinks with names like Teddy Bear® and Caramel Marvel®, BIGGBY® COFFEE baristas provide a unique experience focused on brightening their customers’ day and supporting them in building a life they love. The “Big ‘B’” on the orange background caught on, and today BIGGBY® COFFEE has more than 260 cafes across many states including Michigan, Ohio, Indiana, Illinois, New Jersey, North Carolina, South Carolina, Wisconsin, Kentucky and Florida. In 2018 BIGGBY® launched an Area Representative Program and currently has 17 Area Representatives in 8 states.




Cassidy McAloon